DField SolutionsMérnöki stúdió · Budapest
Loading · Töltődik
Skip to content
Back to glossaryTERM

Headless commerce

Related service Websites, web apps & online shops

DEFINITION

In headless commerce, cart, catalog, checkout, pricing, inventory, and order orchestration run on a commerce backend (Shopify, commercetools, Saleor, Medusa, BigCommerce) and you talk to it only through APIs. The frontend (Next.js, mobile app, kiosk, voice) can be anything and is no longer married to the webshop's template engine. What is headless: the storefront is decoupled from the backend. What is not headless: a Shopify Liquid theme store, even with a new design. It pays off when you need multiple channels (web plus mobile plus marketplace plus POS), when marketing wants to ship A/B landing pages daily without engineering (paired with a CMS), or when speed is the value prop (Core Web Vitals, Edge SSR). For a simple 200-SKU D2C webshop, classic Shopify is cheaper, faster, and converts no worse.

RELATED TERMS06
  • Answer Engine Optimization (AEO)→

    We shape content so AI answer engines (ChatGPT, Perplexity, Google AI overviews) cite YOU: clear claims, structure, sources, schema. The successor discipline to classic SEO in 2026.

  • Zero-Click Search→

    Searches resolved right on the results page (AI overview, snippet) with no click to any site. Rising fast: you win by being the cited source, not just by ranking.

  • Featured Snippet→

    The boxed answer Google lifts to the top ("position zero"). Win it with a crisp, directly-phrased answer placed right under a question heading.

  • People Also Ask→

    Google's expanding box of related questions. Each one is a content opportunity: answer them explicitly to capture the box and the long-tail traffic.

  • Crawl Budget→

    How many pages a search engine will crawl on your site per visit. It matters for large sites: waste it on junk URLs and your important pages get crawled late.

  • Canonical URL→

    The <link rel="canonical"> that tells search engines which URL is the master when duplicates or params exist. Prevents ranking signals from being diluted across near-identical pages.

MENTIONED IN THE BLOG08